digilib@itb.ac.id +62 812 2508 8800

Terbatas Yoninur Almira

Cibaduyut area, located in an urban area of Bandung, West Java, Indonesia, has a physical identity and traditions in the field of footwear. This area grew as a center for shoe production and marketing since 1920 and is the traditional footwear industry. Impact of global competition has affected the scope of activities of local communities from traditional shoe craftsmen labor in a modern shoe factory. Community-scale shoe craftsmen households had to survive on the market mechanism, imported products, and large scale industries. The government provides incentives through programs aimed at strengthening production to develop the social capacity shoe craftsmen in order to compete. Community economic development approach (Ced) focused on human aspects in the development of depressed communities, the instrument is an increase in social capital-based social networking. The dynamics of the social structure of society in a comprehensive Cibaduyut identified through social network analysis approach. Instruments of social network analysis unit, namely the public acceptance of government programs, patterns of friendship relations, the pattern of bonding relations work, and participation in training, may represent an increase of social capital are positively correlated to the increase in incomes. Based on the analysis of the four units, public grouping craftsmen produced shoes in three categories of community with each character. Based on the results of mapping the social structure of society craftsmen Cibaduyut shoes, can be formulated that communities have the potential to increase revenue through capacity building. Proof of this is shown through the mapping which is representative of two units of analysis, namely the relation of friendship and relationship ties community work that shows the social structure and character of existing communities, with a network density of 63.45% and 18%, in the sense that conditions are not optimal. Increasing the density of networks to reach or nearly 100% will have an impact on improving living standards, and increased insight and knowledge in economic competitiveness.