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EVALUATING STRATEGIC SHOPPER BASED STORE ENVIRONMENT TO CREATE EXCELLENT SHOPPING EXPERIENCE

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Penulis : ANDINA PUTRI (NIM 190060119)
Kontributor / Dosen Pembimbing :
  • Pembimbing: Dr. Mustika S. Purwanegara
Jenis Koleksi : Tugas Akhir
Tahun Terbit :
Penerbit : Sekolah Bisnis dan Manajemen
Fakultas : Sekolah Bisnis dan Manajemen
Subjek :
Kata Kunci : Store Environment, Store Design, Store Ambience, Store Social Element, Shopping Experience, Shopper Acceptance
Sumber :
Staf Input/Edit : Vika Anastasya Kovariansi   Vika Anastasya Kovariansi
File : 8 file
Tanggal Input : 09 Des 2011

2009 TA PP ANDINA PUTRI 1-COVER.pdf

2009 TA PP ANDINA PUTRI 1-BAB 1.pdf
2009 TA PP ANDINA PUTRI 1-BAB 2.pdf
2009 TA PP ANDINA PUTRI 1-BAB 3.pdf
2009 TA PP ANDINA PUTRI 1-BAB 4A.pdf
2009 TA PP ANDINA PUTRI 1-BAB 4B.pdf
2009 TA PP ANDINA PUTRI 1-BAB 5.pdf
2009 TA PP ANDINA PUTRI 1-PUSTAKA.pdf

In the fashion industry various apparel line are trying their best in creating the more attractive, more trendy, and higher quality apparel in affordable price. However, the real question is even after they create such products is it a guarantee that people will actually buy them?

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