141
THE EFFECT OF SOCIAL MEDIA VIRAL MARKETING ON PURCHASE INTENTION AT SNACK FOOD PRODUCT SMES IN BANDUNG Tugas Akhir
Isnah Karimah[19214026]   Rendra Chaerudin, S.E, MM.;
Isnah Karimah[19214026]   Rendra Chaerudin, S.E, MM.;
142
RAINFALL ANALYSIS BY MINDDECIDER APPLICATION TO DECIDE AGGREGATE SCHEDULING OF SUPAKU COMPANY IN ANTICIPATING WEATHER CHANGE Tugas Akhir
Nisa Nurjanah[19214008]   Desy Anisya Farmaciawaty, S.Si., MORM.Sc.;
Nisa Nurjanah[19214008]   Desy Anisya Farmaciawaty, S.Si., MORM.Sc.;
143
NEW PRODUCT DEVELOPMENT STRATEGY OF HEIMA SUPPLY Tugas Akhir
Patricius Praditya[19214038]   Dr. Dina Dellyana, S.Farm., M.A.B.;
Patricius Praditya[19214038]   Dr. Dina Dellyana, S.Farm., M.A.B.;
144
AN EXPLORATION OF FITTING START-UP INCUBATOR FOR UNIVERSITY STUDENTS IN BANDUNG Tugas Akhir
Muhammad Fikri Akbar[19214040]   Dr. Leo Aldianto, M.B.A, M.SAE.;
Muhammad Fikri Akbar[19214040]   Dr. Leo Aldianto, M.B.A, M.SAE.;
145
WEBSITE DEVELOPMENT PLAN FOR DUFTENDE PERFUME Tugas Akhir
Melati Dwi Murniati[19214036]   Dr. Dina Dellyana, S.Farm., M.A.B.;
Melati Dwi Murniati[19214036]   Dr. Dina Dellyana, S.Farm., M.A.B.;
146
PROPOSED THE PROMOTION METHOD TO INCREASE GHALA FLORIST PRODUCT SALES TOWARDS INSTAGRAM Tugas Akhir
Ghaida Lathifah Sudrajat[19214031]   Prof. Dr. Ir. Sudarso Kaderi Wiryono, D.E.A.;
Ghaida Lathifah Sudrajat[19214031]   Prof. Dr. Ir. Sudarso Kaderi Wiryono, D.E.A.;
147
PROPOSED CONTENT MARKETING STRATEGY FOR LIFESTYLE COMPANY: CASE OF ARETE INC. Tugas Akhir
Gilang Agustiar[19214003]   Dr. Dina Dellyana, S.Farm., M.A.B.;
Gilang Agustiar[19214003]   Dr. Dina Dellyana, S.Farm., M.A.B.;
148
MAXIMIZING THE UTILIZATION OF INTEGRATED MARKETING COMMUNICATION TO IMPROVE PRODUCT SELLING TOWARDS BUNDLE OF JAR COMPANY BY ONLINE MEDIA BASED ON BUYER'S PERSPECTIVE Tugas Akhir
Tri Buana Desy Ariyanti[19214006]   Dr. Dina Dellyana, S.Farm., M.A.B.;
Tri Buana Desy Ariyanti[19214006]   Dr. Dina Dellyana, S.Farm., M.A.B.;
149
FACTORS INFLUENCE PURCHASE INTENTION TOWARDS HAIRSTYLING INDUSTRY IN BANDUNG Tugas Akhir
Gama Panigara[19214020]   Prof. Dr. Ir. Sudrajati Ratnaningtyas, M.P.;
Gama Panigara[19214020]   Prof. Dr. Ir. Sudrajati Ratnaningtyas, M.P.;
150
ANALYSIS OF TRADEMARK FILING INTENTION IN INDONESIAN CREATIVE ENTERPRISES Tugas Akhir
Lidwina Kristantia[19214021]   Shimaditya Nuraeni, S.Psi., M.S.M., M.Eng.;
Lidwina Kristantia[19214021]   Shimaditya Nuraeni, S.Psi., M.S.M., M.Eng.;
151
IMPROVING INFINITY HAIRCUT FINANCIAL PERFORMANCE USING FINANCIAL STATEMENTS PROJECTION Tugas Akhir
Taufik Harisman[19214035]   Dr. Ir. Asep Darmansyah, M.Si.;
Taufik Harisman[19214035]   Dr. Ir. Asep Darmansyah, M.Si.;
152
INFLUENCE OF THE KEY SUCCESS FACTORS OF FEMALE ENTREPRENEUR'S TOWARDS BUSINESS PERFORMANCE IN JAVA URBAN AREA SME FOOTWEAR INDUSTRY Tugas Akhir
Aurelia Jessie Melody[19214029]   Evy Rachmawati Chaldun, S.E, M.Si.;
Aurelia Jessie Melody[19214029]   Evy Rachmawati Chaldun, S.E, M.Si.;
153
IMPROVEMENT OF FOOD INVENTORY MANAGEMENT USING CONTINUOUS REVIEW SYSTEM IN RESTAURANT Tugas Akhir
Rifadi Putra Ilham[19214014]   Desy Anisya Farmaciawaty, S.Si., MORM.Sc.;
Rifadi Putra Ilham[19214014]   Desy Anisya Farmaciawaty, S.Si., MORM.Sc.;
154
CUSTOMER PREFERENCE AND THE FACTORS THAT INFLUENCE CUSTOMER IN CHOOSING FASHION SHOPPING MEDIA USING YOUNG PEOPLE'S PERSPECTIVE IN INDONESIA Tugas Akhir
Erika Hening Pratiwi[19213017]   Dr. Leo Aldianto, M.B.A, M.SAE.;
Erika Hening Pratiwi[19213017]   Dr. Leo Aldianto, M.B.A, M.SAE.;
155
THE IMPLEMENTATION OF DECISION ANALYSIS FOR THE GROWTH OF FASHION INDUSTRY IN BANDUNG CITY : A CASE STUDY OF VOREKRAFT Tugas Akhir
Galih Taufiqurrahman[19213026]   Shimaditya Nuraeni, S.Psi., M.S.M., M.Eng.;
Galih Taufiqurrahman[19213026]   Shimaditya Nuraeni, S.Psi., M.S.M., M.Eng.;
156
BUSINESS MODEL OF ESTABLISHED PUBLISHER ANALYSIS TO CONDUCT NEW BUSINESS MODEL FOR ATARU PUBLISHER Tugas Akhir
Risa Suadiani[19213016]   Prof. Dr. Ir. Sudrajati Ratnaningtyas, M.P.;
Risa Suadiani[19213016]   Prof. Dr. Ir. Sudrajati Ratnaningtyas, M.P.;
157
ANALYZE THE STRATEGY OF E-COMMERCE TO ACHIEVE CUSTOMER LOYALTY - A CASE STUDY OF HIJAB FASHION Tugas Akhir
Nur Lawiyah[19213022]   Dr. Sri Herliana, S.P., M.Si.;
Nur Lawiyah[19213022]   Dr. Sri Herliana, S.P., M.Si.;
158
SERVQUAL ANALYSIS OF PT DAGO WISATA UMROH SERVICE Tugas Akhir
Novrisky Yuska[19213001]   Evy Rachmawati Chaldun, S.E, M.Si.;
Novrisky Yuska[19213001]   Evy Rachmawati Chaldun, S.E, M.Si.;
159
FACTORS THAT INFLUENCE CONSUMER INTENTION TO PURCHASE HEALTHY SNACK Tugas Akhir
Elok Kusuma Wardani[19213030]   Dr. Leo Aldianto, M.B.A, M.SAE.;
Elok Kusuma Wardani[19213030]   Dr. Leo Aldianto, M.B.A, M.SAE.;
160
THE EFFECT OF FINANCIAL STATEMENTS AND INTUITION IN DECISION MAKING HIRE SELLING POINTS BY KEDAI MAS GIBO Tugas Akhir
Luthfi Arief Rahmawanto[19213035]   Dr. Ir. Asep Darmansyah, M.Si.;
Luthfi Arief Rahmawanto[19213035]   Dr. Ir. Asep Darmansyah, M.Si.;