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2010 TA PP RATU EVELIEN KRISTIANTIE 1-COVER.pdf
PUBLIC Vika Anastasya Kovariansi

2010 TA PP RATU EVELIEN KRISTIANTIE 1-BAB 1.pdf
PUBLIC Vika Anastasya Kovariansi

2010 TA PP RATU EVELIEN KRISTIANTIE 1-BAB 2.pdf
PUBLIC Vika Anastasya Kovariansi

2010 TA PP RATU EVELIEN KRISTIANTIE 1-BAB 3.pdf
PUBLIC Vika Anastasya Kovariansi

2010 TA PP RATU EVELIEN KRISTIANTIE 1-BAB 4.pdf
PUBLIC Vika Anastasya Kovariansi

2010 TA PP RATU EVELIEN KRISTIANTIE 1-BAB 5.pdf
PUBLIC Vika Anastasya Kovariansi

2010 TA PP RATU EVELIEN KRISTIANTIE 1-PUSTAKA.pdf
PUBLIC Vika Anastasya Kovariansi

Therefore, this case study aims to identify factors that influencing customer in car buying decision, identify customers' perception and consumers' attitude towards X and Y, and to provide a suggestion for company improvement, based on the results analysis that also combined with theoretical foundation.