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STUDY ANALYSIS OF X PONDOK INDAH LOUNGE SERVICESCAPE MANAGEMENT IMPROVEMENT

Penulis : BETA GIOVANNI RAHMADEWA (NIM 19007013)
Kontributor / Dosen Pembimbing :
  • Pembimbing: Drs. Herry Hudrasyah, MA.
Jenis Koleksi : Tugas Akhir
Penerbit : Sekolah Bisnis dan Manajemen
Fakultas : Sekolah Bisnis dan Manajemen
Subjek :
Kata Kunci : Preferred, Lounge, Servicescape, Improvement, Superior, Pondok Indah
Sumber :
Staf Input/Edit : Vika Anastasya Kovariansi   Vika Anastasya Kovariansi
File : 7 file
Tanggal Input : 29 Jun 2012

2010 TA PP BETA GIOVANNI RAHMADEVA 1-COVER.pdf

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2010 TA PP BETA GIOVANNI RAHMADEVA 1-BAB 1.pdf
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2010 TA PP BETA GIOVANNI RAHMADEVA 1-BAB 2.pdf
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2010 TA PP BETA GIOVANNI RAHMADEVA 1-BAB 3.pdf
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2010 TA PP BETA GIOVANNI RAHMADEVA 1-BAB 4.pdf
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2010 TA PP BETA GIOVANNI RAHMADEVA 1-BAB 5.pdf
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2010 TA PP BETA GIOVANNI RAHMADEVA 1-PUSTAKA.pdf
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This research have aims to make a X Preferred servicescape reposition. An observation and in-depth interview are conducted to find out servicescape fundamental problems and to captured what customers are really wanted for the next X Preferred lounge servicescape.At the end, writer found several gap which need for some solutions in order to get improvement to achieve a superior servicescape performances. Those solutions leads to an answer which have to be applied in a new servicesscape design proposal for the future X Preferred lounge servicescape improvement.

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