45 Chapter IV Results and Discussion In this chapter, the study delve into a detailed analysis of PT. Indonesia Solar Global's position in the photovoltaic (PV) module market as well as the challenges and opportunities faced by PT. Indonesia Solar Global, particularly in addressing the price disparity with imported photovoltaic (PV) modules. The data collected through primary and secondary sources offers a comprehensive view of the challenges and opportunities the company face in a competitive landscape. Utilizing a systems thinking approach, the author have constructed a Causal Loop Diagram (CLD) based on insights drawn from both secondary data and strategic interviews with key stakeholders. This analysis is not just an academic exercise, but a strategic tool to guide business decisions, enabling the company to navigate the complexities of the PV industry with greater insight and foresight. The analysis not only identifies critical factors influencing the company's competitive landscape but also uncovers the interconnected dynamics within the PV industry. The subsequent sections detail the study findings, proposing pragmatic business solutions tailored to the company's unique context and laying out an actionable implementation plan. These insights aim to guide PT. Indonesia Solar Global towards sustainable growth and enhanced market competitiveness, even amidst the challenges of competing against lower-priced imports. IV.1 Analysis IV.1.1 Overview of Collected Data The collected data for the study provides a comprehensive insight into the various aspects influencing PT. Indonesia Solar Global's market position. Insights from the Managing Director on present the need for diverse market strategies and the limitations due to production capacity. Sales, finance, and accounting personnel have highlighted challenges in competitive pricing and financial constraints. Industry experts have offered perspectives on global PV technology advancements and competitor strategies. Government officials have provided information on regulations and subsidies. Customer representatives have shared insights on preferences and brand perception. 46 Observations at PT. ISG have revealed areas for efficiency improvements and the impact of production technology. Finally, the literature review has contributed to understanding global demand patterns and pricing benchmarks. Each of these data points plays a crucial role in shaping the strategic direction of the company. 47 Table 4. Overview of Collected Data Source Insights Gained Key Variables Identified Managing Director of ISG Need for diverse market strategies, importance of government relations, limitations due to production capacity. How innovation in production methods or diversifying product lines could further enhance market expansion opportunities. 1. Government Relations 2. Production Capacity 3. Strategic Decision-Making 4. Resource Allocation 5. Market Expansion Opportunities 6. Competition Intensity 7. Innovation Capacity 8. Stakeholder Relationships Sales, Finance, and Accounting Personnel Detailed cost components, challenges in competitive pricing, insights into financial health and constraints. Financial strategies can be optimized for sustainability, such as exploring alternative funding sources or cost-efficient supply chain models. 1. Maintenance Cost 2. Pricing Strategy 3. Financial Health 4. Raw Material Cost 5. Operational Overheads 6. Logistics and Distribution Costs 7. Human Resource Development 8. Financial Management 48 Industry Expert Global advancements in PV technology, competitor strategies, fluctuations in market demand. PV technology advancements could be integrated into current practices or how they influence consumer preferences and market trends. 1. Environmental Regulations 2. Market Demand 3. Technological Innovations in the Industry 4. Global Market Trends 5. Product Differentiation 6.