Path: Top » S1-Final Project » School of Business and Management » 2009
THE ANALYSIS OF CUSTOMER SATISFACTION
Oleh : DEAN PUTRA IRENA (NIM 19006016); Pembimbing: DR. Mustika Sufiati Purwanegara, M.Sc., School of Business and Management
Dibuat : 2009, dengan 7 file
Keyword : Customer Satisfaction, Customer Satisfaction Factors, Standard Quality Regulation
This study aims to determine the effect of product quality and service quality toward customer satisfaction level of users of Vinilon brand. Objects in this study are the agents of PT. RVS located in Jakarta and its sub-agents and stores that are under the agent, with a total of 150 respondents that choose by using judgment sampling method by availability and hospitality of the respondents. Some aspects that measured are technical, delivery, payment, relationship, complaint, and benefit. From those aspects, will be analyzed which aspect that contribute highest contribution through consumer satisfaction from Vinilon user.
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| Properti | Nilai Properti |
|---|---|
| ID Publisher | JBPTITBPP |
| Organisasi | School of Business and Management |
| Nama Kontak | Drs. Mahmudin, SIP. |
| Alamat | Jl. Ganesha 10 |
| Kota | Bandung |
| Daerah | Jawa Barat |
| Negara | Indonesia |
| Telepon | 62-22-2509118, 2500089 |
| Fax | 62-22-2500089 |
| E-mail Administrator | digilib@lib.itb.ac.id |
| E-mail CKO | digilib@lib.itb.ac.id |
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Kontributor...
- Pembimbing: DR. Mustika Sufiati Purwanegara, M.Sc., Editor: Vika A. Kovariansi
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File : 2009 TA PP DEAN PUTRA IRENA 1-BAB 4.pdf
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File : 2009 TA PP DEAN PUTRA IRENA 1-COVER.pdf
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File : 2009 TA PP DEAN PUTRA IRENA 1-BAB 3.pdf
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File : 2009 TA PP DEAN PUTRA IRENA 1-BAB 5.pdf
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File : 2009 TA PP DEAN PUTRA IRENA 1-PUSTAKA.pdf
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File : 2009 TA PP DEAN PUTRA IRENA 1-BAB 2.pdf
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File : 2009 TA PP DEAN PUTRA IRENA 1-BAB 1.pdf
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